It all started with an excited phone call from our friend Miranda Lambert. It went something like this:
The phone rang. Caller ID: Unavailable.
“Heyyyyy,” we answered.
“Oh my gosh, y’all—I’m starting my own record label, Big Loud Texas… JUST LIKE US! I can’t imagine anyone else doing it but y’all! You don’t have to say yes, but say yes!”
To which we, of course, said YES.
The actual office space is tucked inside the historic Sampson-Nalle House, right in the heart of Austin, Texas. Built back in 1877 by George Washington Sampson, a big-dealin’ merchant whose name still echoes down Congress Avenue, it’s a two-story limestone beauty with all the vintage charm we love. . . soaring twelve-foot ceilings, stone archways, bracketed eaves, and just the right amount of grit and grandeur. Later, the Nalle family moved in, and the place took on a whole new chapter of Austin legacy. These walls have seen over a century of stories, and now they’ve got a brand new one to tell with Big Loud Texas moving in.
We started in the reception area. The first impression. The handshake before the hello. That same spirit carried throughout the entire office. Layers of texture, soul, and sparkle. Tooled leather and velvet sofas, vintage lighting, worn rugs that feel like they’ve lived a thousand lives, and art that tells a story. Every corner was designed to feel collected, not decorated. More like a memory than a moment. It’s rock ’n’ roll with a Southern drawl, country with a little edge, and completely Miranda.
And yep, we’ve gathered a few of our favorite pieces from the space and created a special collection you can shop here. For anyone wanting to add a little Big Loud Texas spirit to their own walls.
We kicked things off with art by our friend Gino Vian. Big Loud Texas reimagined onto Lone Star Beer cans, because obviously, the official beer of Texas. And then, of course, surrounded them with gilded frames. Texas, but make it fancy.
One of our favorite pieces in the space is a piano-turned-coffee table that we built out of an old upright. We topped it with glass to give it that perfectly imperfect vibe, like a tribute to the stories, songs, and honky-tonk ghosts that live on long after the last note fades. And on top is a stack of well-loved books that feels a little bit rebel, a little bit poet. You can build your own rockstar bookstack with some of our favorite titles, found here.
Treasures were sourced from all our favorite Round Top haunts: Old World Antieks, Blue Ocean Traders, Saint Gilt, Age of Industry, Paul Michael and more. It was a true community effort, a patchwork of pieces and stories from the heart of Texas, all coming together to help bring this wild dream to life.
They wanted it to feel rock ’n’ roll, but classic.
They wanted it to feel country, but modern.
They wanted it to feel like everything Miranda dreamed of.
Snag the Marni Lamp here
Amie & Jolie say in their book that their fashion sense is like “Willie Nelson and Janis Joplin had a lovechild.” Both Texans, Janis and Willie have always embodied that outlaw, hippie-country spirit that Austin has perfected over the years. That same spirit is woven into every detail of this space. Just like Miranda. Just like Big Loud Texas. And just like us.
Rose Garden
They wanted a bar space, but not just any bar. One that was fit for a country queen. Miranda’s roots run deep in Lindale, just outside of Tyler, Texas, home of the iconic Texas Rose Festival. So leaning into that legacy, and dreamed up a space lovingly called The Rose Garden.
We brought in our signature “Never Promised You a Rose Garden” artwork and teamed up with the wildly talented Tyler Kay to bring it to life. She hand-painted the mural, weaving in lush blooms that look just like the Miranda Lambert rose (yes, there’s an actual rose named after her, because of course there is). The result? A bar that’s bold, feminine, and full of twang. A little whiskey, a little wildflower.
And then came the glow. Todd Sanders of Roadhouse Relics, Austin’s legendary neon artist whose work has lit up everything from historic signs to album covers, created a custom pink rose neon sign just for the space. Because that soft neon buzz? That’s the sound of movers, shakers, and magic-makers. It’s the heartbeat of honky-tonks and dive bars, of big ideas and late-night stories. It’s the spark that turns a bar into a legend. You can add that same glow to your own space here.
The space was then finished with bold, beautiful wall coverings from Deny (available here), adding a layer of dreamy texture to the room. Brass accents shimmer throughout, catching the light just right. And yes, that includes a solid brass unicorn. Because, why not?
The bar shelves were styled with vintage-inspired barware, right down to the decanter tags. It’s those little touches that make it feel like your grandma’s fancy bar cart met your favorite dive bar. You can grab the pewter western decanter tags here and pour yourself a little extra.
And in the corner? A glowing, 7ft Stardust Tree, because every queen’s bar needs something a little enchanted.
The Writer’s Room
When we get thanked from the Grammy stage, y’all will know why. This room was created by creatives, for creatives. A space where big feelings turn into bigger songs. It had to feel good. It had to feel golden.
The room was of course wrapped in gold velvet. Not because it was trendy. Because it felt right. Because it felt like Miranda. There’s a curved velvet banquette, little round stools trimmed in fringe, and a chandelier that sparkles just enough. Pencils, napkins, ideas ready to pour out.
And then there’s the sign. A custom light-up HONKY TONK sign, bold and unapologetic, hanging proudly on the wall. Because if there’s any room where that belongs, it’s this one. It’s Miranda’s writer’s room. The heart of the house. The place where stories turn into songs.
And tucked in by the fireplace, a trio of guitars ready to be grabbed when a lyric hits. A big mirror above, a little wild greenery to keep it grounded, and tucked to the side… the best surprise.
A vintage “Guide to Romance” fortune machine, complete with glowing bulbs and all the right kinds of sass. Because heartbreak might hurt, but it sure makes a good chorus.
Every corner of the room was styled with intention, like this quiet little nook by the window. Golden chairs flank a marble-top table, ready for heart-to-hearts or solo daydreaming. Next to it, an arched stained glass mirror catches the light and throws a little color back into the room. It feels a little bit chapel, a little bit roadside bar. Sacred in its own way.
And watching over it all is Willie. A black-and-white portrait of him mid-song, Coors in hand, printed on metal and framed in gold. It hangs above a worn-in black leather chesterfield, catching the light just right. It’s not just a photo. It’s a presence. The patron saint of Texas tunes, keeping watch over the words.
& when it was all said and done, when the last piece of art was hung and the neon glow was just right, there was only one thing left to do. Celebrate. Glasses clinked, stories were told, and the room buzzed with that perfect kind of magic that only comes around when surrounded by your people.
Big dreams, old friends, new beginnings. And a space that feels like all of it rolled into one.
Kerosene & Queens
The night wrapped up in true Miranda Lambert fashion.
To celebrate twenty years of Kerosene, Miranda headed to Rain on 4th for a tribute show by some of the fiercest drag queens in Texas. Hosted by the dazzling Vylette Ward, the show was a high-heeled, rhinestone-studded love letter to Miranda’s debut album. Performers like Basura, Maeve Haven, and Cinda Block lit up the stage with every glitter-fueled number, paying homage to the songs that started it all.
It was loud, it was wild, it was pure Texas with a side of sequins. The kind of night where you’re reminded that country music has always been for the outsiders, the outlaws, and the dreamers.
Because y’all means all.
Want to bring a little of the Big Loud Texas look into your own space?
Shop the collection of art, tees, home goods, and accessories inspired by the project at gypsyville.com. Texas twang & a little rhinestone magic, ready to ship straight to your doorstep.
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